Following the tourism economy, education economy and sports economy, pet economy has become anotherConsult now
Following the tourism economy, education economy and sports economy, pet economy has become another emerging industry. Since 2007, many international authoritative consumer market research institutions have begun to pay close attention to China's pet industry. The number of pets in China is growing rapidly, and the Chinese people are increasingly caring for pets. The survey results show that the number of pets in China has increased by nearly 500% in the eight years from 1999 to 2007. By 2010, the number of pets in China will increase to 150million.
Many international well-known pet manufacturers have landed in China one after another to seize the huge business opportunities of China's pet economy. The domestic pet industry has also moved quietly, and the nugget pet economy. The rise of China's pet industry is due to the joint action of various factors in Chinese society.
First, China's family planning policy and the aging population have changed people's living habits. The reduction in the number of families has greatly increased the demand for pets. Children regard pets as their partners. When they grow up and get married, pets become the spiritual sustenance of their parents. Some professionals even put forward the saying that "one pet is half a child", which shows the importance of pets to Chinese people at this stage.
Secondly, people's ideas have changed. Pets are more and more regarded as their partners - especially urban residents, who have higher disposable income and are willing to spend more money on pets. Chinese society is undergoing unprecedented transformation, and interpersonal relationships are more complex than ever before. Therefore, many people rely on pets to eliminate loneliness and relax themselves.
Finally, the popularity of living pet prices has accelerated the process of Chinese pets entering the family. A few years ago, the current price of pets worth tens of thousands of yuan has dropped to nearly 1000 yuan or even hundreds of yuan, and the return of the price of living animals is precisely the fuse for the surge of pet families.
The number of pets in China will continue to maintain a high growth, thus creating new business opportunities for the profitable pet industry. Some researchers said that the pet market will enter a period of rapid growth in areas where the per capita GNP exceeds 3000 US dollars. Many major cities in China have fully reached this level, and some large cities, such as Beijing, Shanghai, Guangzhou and Shenzhen, have far exceeded this level. Nowadays, the typical Western life scene of walking with a dog is common in many cities in China. Pet goods, from pet food, pet shampoo to pet toys, have increasingly appeared on the shelves of major supermarkets.
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